GTU Information Technology (Semester 5)
E-Commerce & E-Business
June 2014
Total marks: --
Total time: --
INSTRUCTIONS
(1) Assume appropriate data and state your reasons
(2) Marks are given to the right of every question
(3) Draw neat diagrams wherever necessary


1 (a) Explain electronic commerce industry framework with diagram.
7 M
1 (b) What is SAP R/3? How it helps in business? List various modules of SAP R/3
7 M

2 (a) Explain the trends in supply chain management.
7 M
2 (b) What is CRM? Explain different phases of CRM.
7 M
2 (c) What is eCRM? Explain transaction cycle of eCRM.
7 M

3 (a) Explain different modes and manner of committing cyber crime.
7 M
3 (b) What is internet marketing? Explain different types of internet marketing.
7 M
3 (c) What is cyber theft? Explain various prevention techniques for cyber theft.
7 M
3 (d) Explain various web promotion techniques.
7 M

4 (a) Write note on: EDI.
7 M
4 (b) What is web portal? Explain different types of web portal with suitable Example.
7 M
4 (c) What is segmentation? Explain concept of segmenting B2B and B2C Markets
7 M
4 (d) Explain revenue model used for virtual communities.
7 M

5 (a) What is credit card? Explain in detail how credit card system works.
7 M
5 (b) Write note on: OLTP.
7 M
5 (c) Explain the Digital Firm Model.
7 M
5 (d) Write note on: SET.
7 M



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